by dwvideo | Jul 10, 2014 | blog
WordPress Blog and SEO results from our 90 day challenge. Before getting into the data I want to cover a couple items. For all the do it yourself person be prepared to spend time based on the results you are looking for. For 90 days my WordPress Blog and SEO goal was to get my new site ranked in my area. Even when you do it yourself there is a cost involved. Each of my blogs on average took one to two hours to write. What is the cost? According to our consulting rate and other local writers in the area $25-$50/hr is an average rate. So 90 blogs at one to two hours per blog is 90 to 180 hours of prep at $25/hr. That is $4500 to $9000 of your time. Your time is valuable so use it well. (btw: DW Video offers a monthly WordPress Blog and SEO maintenance program – call 231-937-5420 to discuss your project)
When writing your blog what do you write about. What keywords do you use? What market area do you aim for? This will also be part of your prep time.
90 day challenge results for our WordPress Blog and SEO challenge.
When I began my WordPress Blog and SEO challenge my new site was not found at all. Ready for the data – here we go. Lets look at some search terms involving keywords related to my site:
** “Michigan Video Production” Placement: 4 Page This displays the home page url, using content on www.dwvideo.com.php56-26.ord1-1.websitetestlink.com and shows that url in the results.
** “Big Rapids Video Production” Placement: 4 Landing page shows up here, with “Big Rapids Michigan” in url – Additionally the other two posts are blog posts
** “Big Rapids VHS to DVD” Placement: 6 This pulls up the blog post regarding vhs to dvd. Technically this is the first result that isn’t a yellow pages ad or angieslist.
** “Cedar Springs Video Production” Placement: 1 Fantastic result for Cedar Springs if a user searches for “Video Production” in the city.
** “Big Rapids Video” Placement: 3 page Despite being listed on the 3rd page DW Video is the first Video Production company.
Additional Keywords and Placement:
** “big rapids medical video production” First 3 results on First page.
** “reed city medical video production” first result on first page
** “grand rapids medical video production” Second result on first page
** “cedar Springs video to DVD” second result on Second page
** “rockford media productions” 3rd page result
Here is an important fact that you need to know right now. No sugar coating. Working your site for WordPress Blog and SEO for results is an infinite project once you begin. Google is a data beast that is always hungry.
The data is one item, knowing what to do with it is the next step. In my next blog we will begin looking at what we are going to do with this data.
Serving Grand Rapids, Big Rapids, Rockford, Cedar Springs, Reed City, Greenville and all of West Michigan with Website Design and custom web app’s, DW Video is your Michigan Media Production resource. Duane can be reached at 231-937-5420.
Reviewed Google Analytics
90 Day Challenge
Google Analytics
by dwvideo | Jul 3, 2014 | blog
In ninety days my site is two and three on page one with the keyword phrase video production big rapids
From April one to July one I did a 90 day website-blog-SEO challenge on my dwvideo site. According to one of my clients and friends, Dr. Harpreet Singh references Simon Sinek’s Start with the Why of the Problem. ‘Don’t tell someone what to do – tell them how to do it’ – that is my goal. The purpose of my challenge was two fold: One is the share the data with you as I learned more and two, for us to feed the Google beast targeted keywords so our SEO grows.
What is the Google beast you ask? The Google beast thrives on content. It graves it, wants it, cannot live with it. So, on your website you need to be Google friendly and feed the content beast. For my challenge the focus was on feeding the beast through my Blog. One blog post a day for ninety days. BTW: Larry and I are still reviewing the data from the ninety days. From the data we will have the good, bad and ugly. I promise, this info will be posted as soon as we can.
Why did I start this challenge? It all began when we changed our website. We have a new look, feel and direction for the new site. The problem at first, not a huge problem, was my old site was ranked and I did not want it showing up anymore.
Now back to the results of the challenge. For one result (and there will be more) lets look at the phrase – video production big rapids. We are listed two and three. the second result is from one of my blogs. The third result is from my landing page. More on landing pages later.
The 90 day website-blog-SEO challenge is just the start. Remember when mentioned before the Google beast thrives on content. Another tip, it is always hungry. This is what you have to continue to feed with content often.
Was curious that if the dwvideo.com.php56-26.ord1-1.websitetestlink.com site was ranked for the keywords I wondered, “how were my images ranked?” The images below are from page one, beginning from the top of the page.
Our images from the same video production big rapids ranked well on the first page.
Duane Weed is a video/media producer that creates videos, websites, web apps to help your business. DW Video services all of Michigan with our focus on West-Central Michigan communities of Grand Haven, Greenville, Rockford, Grand Rapids, Cedar Springs, Big Rapids, Newaygo, Fremont, Lakeview, Reed City, Midland, Mt Pleasant and everything in-between. Contact Duane at 231-937-5420.
In future posts we will cover:
target keyword post – video production big rapids
Non targeted key word post – GRIN
Site traffic – where the traffic is coming from
analytic results
find a community that needs my info. Linkedin communities – for example – I need to comment on these post to grow my ranking.
by dwvideo | Jun 30, 2014 | blog
Humbled when a customer sends a note like this one.
Sunday June 29 saw on Fox 17 my clients Joe, ‘As seen on TV’, Jennifer, ‘Magnetic Marine Products’ and Grand Rapids Inventors Network-GRIN all highlighted.
According to the Gear Grabbar website, “Gear grabbar is a brand new fishing boat accessory, an organization station for your fishing lures and fishing tools. This innovative lure holder suspends your lures by using powerful magnets that are strategically placed to maximize utility and provide a strong lure holding platform. The magnetic lure attachment is both automatic and effortless, while providing a safe single lure release to prevent a hook injury.”
When ask what it took to get the Gear Grabbar product to reality Joe Finkler, President of GRIN states, “The owners of Gear Grabbar had been coming to the Grand Rapids Inventors Network meetings. At these meetings, the second Tuesday of each month, we help inventors get on the path to the yellow brick road.”
Gear grabbar takes fishing lure organization and convenience to an entirely new level by offering you the ultimate in versatility and safety for your fishing lures and tools.
Grand Rapids Inventors Network-GRIN – helps inventors help themselves via networking and experience sharing with other inventors.
GRIN Meeting Location: 2nd Tuesday of the month
Grand Valley State University
Cook-DeVos Center for Health Sciences, Room 119
301 Michigan Street N.E., Grand Rapids, MI 49503
DW Video is West Michigan’s resource for video and media production services. Grand Haven, Grand Rapids, Rockford, Cedar Springs, Greenville, Mount Pleasant, Midland, Big Rapids and Reed City are a few places we serve. Call Duane 231-937-5420 to help tell your story on Video and on the Web.
[youtube_sc url=”http://youtu.be/HUC9sA0eoD0″ title=”Grand%20Rapids%20Inventors%20Network-GRIN” rel=”0″]
VIDEO MEANS BUSINESS!
by dwvideo | Jun 27, 2014 | blog
Michigan Corporate Video Productions
Using the Camera Jib for the perfect shot.
DW Video & Multimedia, LLC provides Michigan Video Production services for Corporate-Industrial-Manufacturing, Retail, Non-Profits, Schools, Medical, Organizations and Churches a full service production experience.
The ability to tell your story is our strength. Saftey and Training Videos, Company Image, New Product, Highlight Videos and our affordable Buy Local Video Profiles.
Since 1984 we have been providing Michigan Video Production services and have enjoyed every minute. My goal is promoting you!
Working with local Michigan businesses to tell their story, promoting their products and services. We have a passion for what we do and it shows. Yes, we have won awards and that is fine. More importantly telling your story for your success is the goal.
Using a variety of video shots to tell your story
Outside the Mackinaw Lighthouse – love my job!
The affordable Buy Local Video Profile highlight key members of your business and organization. Bring your message to life. Demonstrate your products and showcase what it is that makes you unique. Tell your story and build trust and loyalty with prospects and current customers. Michigan Video Production is our life.
Every video and website project we produce begins with one question: Who is your audience? According to the University of Maryland, “Knowing your audience helps you to make decisions about what information you should include, how you should arrange that information, and what kind of supporting details will be necessary for the reader to understand what you are presenting. It also influences the tone and structure of the document. To develop and present an effective argument, you need to be able to appeal to and address your audience. ”
Serving the Michigan Video Production communities of Greenville, Rockford, Grand Rapids, Muskegon, Grans Haven, Fremont, Big Rapids, Reed City, Mt. Pleasant, Midland and all of West Michigan. Call Duane 231-937-5420.
Tourist Videos – you have a story… share!
New product videos sell what you make.
[youtube_sc url=”http://youtu.be/HUC9sA0eoD0″ title=”Michigan%20Video%20Production” rel=”0″]
Working with Kathy Murphy – advertising guru!
by dwvideo | Jun 24, 2014 | blog
Building trust in business is like building trust in life. We trust in God, we trust in our spouse. We also know our customers need to trust in us. Your goal as a business or organizational leader is to provide opportunities to build trust. How do we do this? First and foremost, provide the best product and service that you can. Second, toot your own horn. Open the gates and share your story with your customers and prospects.
Video is a great tool in your toolbox for building trust in business
DW Video provides a great opportunity to build trust in business with our Buy Local Video Profiles. Build trust in business with a series of short video profiles highlighting the key personnel in your businesses. From the owner, CEO, marketing people, foreman to your sales and service staff.
What is trust in business? It is about building relationships. Building a level of confident. Trust is a bi-lateral relationship—one trusts, and the other is the trusted. Like our relationship with God, his word states he will take care of us, we must trust in him.
Buy Local Video Profiles build trust trough content. Create meaningful content about your product and services. Tell your story in a way that differentiate you from your competitors. Be real – no hype is key to building trust in business.
In a video we produced for the Wheatlake Cancer and Wellness Center I had Susan provide the opening for the video. A cancer survivor herself, and the person behind the brand her on-camera open provides trust on business.
[youtube_sc url=”http://youtu.be/OxpZYOYEKJ8″ title=”Wheatlake%20Cancer” rel=”0″]
Customer testimonial videos build relationships about your products and the people who use them. In this example the maintenance manager for Braddock Metallurgical shares how our client ‘Steeltech’ products outlast the competitors. The approach is real, not an actor, he shares his experience firsthand.
[youtube_sc url=”http://youtu.be/bS_wte7dX0o” title=”build%20trust%20on%20business%20with%20video” rel=”0″]
Interviewing the engineer that builds the equipment at Reed City Tool as he shares the benefits their press system truly builds trust in business.
[youtube_sc url=”http://youtu.be/g606Ev15rHw” title=”reed%20city%20tool%20builds%20trust%20in%20business” rel=”0″]
Since 1984 DW Video & Multimedia has been serving the communities of Grand Rapids, Reed City, Big Rapids, Newaygo, Greenville, Mt. Pleasant, Fremont, Rockford and all of West Michigan. Contact Duane today 231-937-5420. We are here to help tell your story – call today.
