Going down the infinite road of SEO, Blogging, Testing and adapting and modifying is what Google Analytics provides. I knew going into this challenge that I was not going to like all the results. This is fine as nothing in life is perfect all the time. Unless it is my marriage and my wife is listening… don’t get to close I may be struck by a lightning bolt. Anyway, back to business.
Here is a review from the 90 day challenge from the Google Analytics side.
Adapting and modifying is what Google Analytics provides.
The Good:
** The site is seeing roughly 15-25 users daily currently.
** They’re coming from areas such as Muskegon, Big Rapids, Cedar Springs, Rockford, Howard City, and Mount Pleasant. All areas I have targeted with my challenge.
** They’re staying and viewing 2+ pages
** They’re on the site for longer than 3 minutes on average
** 25% of them stay and visit more than 2 pages.
The site’s viewers are pretty close to our location, which means that the work on the blog posts targeting specific locations is working. They’re visiting and staying.
The BAD: I truly believe that we need to know the bad within our Google Analytics in order to adapt and modify our site for maximum results.
** The site is being viewed frequently, however no one is contacting. This is really the only bad in this case. Potential clients are coming and visiting, but not going any further than just reading a few blog posts and leaving. OR ARE THEY? For the past thirty years I know based on my business people do not usually impulse buy for media and video production services. The fact they are staying upwards of two minutes and even longer… this is good.
Serving Grand Rapids, Big Rapids, Rockford, Cedar Springs, Reed City, Greenville and all of West Michigan with Website Design and custom web app’s, DW Video is your Michigan Media Production resource. Duane can be reached at 231-937-5420.