by dwvideo | Jun 26, 2014 | blog
Producer-Director Duane Weed is here to help you adapt and modify your image.
Adapt and Modify has been a way of life for me for many years. A few years ago I was teaching a multi-camera video course at a local High School. The Studio 2 class was set up to record performing arts concerts with four cameras. The night of a show we were a couple two people short – a camera and audio/graphics/live feed person. The show must go on and we needed to adapt to our situation. With the way our cameras were set up camera 1 and 3 are in the upper portion of the auditorium. That camera person would set up one camera on a static shot and then move to the other camera and work it. After a few takes would then lock that camera down and move to the other. This kept a flow going and one watching would never know we only had one camera person for two cameras. This person did an awesome job. Up in the booth I directed and ran the entire show – audio, graphics, directing, switching and live feed. So as mentioned we modified our setup to meet the demand of the ‘live’ performance.
To begin lets first look at the meaning of each word. Adapt: make (something) suitable for a new use or purpose. become adjusted to new conditions. Modify: make partial or minor changes to (something), typically so as to improve it or to make it less extreme.
In life, in business we adapt and modify all the time. When a situation comes up we adapt. Then look at ways to modify for desired results. By taking this approach you can improve your business, personal relationships and goals.
To learn more about what Duane and the Creative Team at DW Video can do for you – call 231-937-5420.
by dwvideo | Jun 24, 2014 | blog
Building trust in business is like building trust in life. We trust in God, we trust in our spouse. We also know our customers need to trust in us. Your goal as a business or organizational leader is to provide opportunities to build trust. How do we do this? First and foremost, provide the best product and service that you can. Second, toot your own horn. Open the gates and share your story with your customers and prospects.
Video is a great tool in your toolbox for building trust in business
DW Video provides a great opportunity to build trust in business with our Buy Local Video Profiles. Build trust in business with a series of short video profiles highlighting the key personnel in your businesses. From the owner, CEO, marketing people, foreman to your sales and service staff.
What is trust in business? It is about building relationships. Building a level of confident. Trust is a bi-lateral relationship—one trusts, and the other is the trusted. Like our relationship with God, his word states he will take care of us, we must trust in him.
Buy Local Video Profiles build trust trough content. Create meaningful content about your product and services. Tell your story in a way that differentiate you from your competitors. Be real – no hype is key to building trust in business.
In a video we produced for the Wheatlake Cancer and Wellness Center I had Susan provide the opening for the video. A cancer survivor herself, and the person behind the brand her on-camera open provides trust on business.
[youtube_sc url=”http://youtu.be/OxpZYOYEKJ8″ title=”Wheatlake%20Cancer” rel=”0″]
Customer testimonial videos build relationships about your products and the people who use them. In this example the maintenance manager for Braddock Metallurgical shares how our client ‘Steeltech’ products outlast the competitors. The approach is real, not an actor, he shares his experience firsthand.
[youtube_sc url=”http://youtu.be/bS_wte7dX0o” title=”build%20trust%20on%20business%20with%20video” rel=”0″]
Interviewing the engineer that builds the equipment at Reed City Tool as he shares the benefits their press system truly builds trust in business.
[youtube_sc url=”http://youtu.be/g606Ev15rHw” title=”reed%20city%20tool%20builds%20trust%20in%20business” rel=”0″]
Since 1984 DW Video & Multimedia has been serving the communities of Grand Rapids, Reed City, Big Rapids, Newaygo, Greenville, Mt. Pleasant, Fremont, Rockford and all of West Michigan. Contact Duane today 231-937-5420. We are here to help tell your story – call today.
by dwvideo | Jun 6, 2014 | blog
From 1984 to the present… Producer/Director Duane Weed loves what he does and it shows.
Instructional videos teach others. This builds your credibility and puts you as the expert.
In August, DW Video Multimedia, LLC will celebrate 30 years in business. Today, an anniversary of a special sort… Brenda and I have been married for 27 years on this date.
Over time many things have changed. However, one thing has not. businesses need to promote their services to both prospects and current customers. During this time DW Video Multimedia, LLC went through changes as well. In 1984, the business began as Duane Weed Productions, then it was Duane Weed Video Productions and finally DW Video & Multimedia.
Just like with promoting with video. Back in the day we were duplicating tens of thousands of VHS copies. Businesses would hand them out as candy to promote their services. One huge problem, sharing. Only if you had the VHS tape would you see their message. Fast forward thirty years and video still means business, with one huge benefit… sharing. Sharing on-line is huge. If it is on your website, sharing on youtube, linkedin and facebook to name a few. Today, your message is available 24/7.
Call Duane at 231-937-5420 to discuss your project. From Corporate-Business Videos to Consumer Videos… we do it all.
Telling your story is what we do. In this example, emotion sells. One producing style we use is keeping it real. Real people, telling real stories.
[youtube_sc url=”http://youtu.be/6ULNSTIeW-4″ title=”DW%20Video%20Multimedia” rel=”0″]
From Summer Camp Videos to local Business and Retail Videos… Video Means Business.
Promoting the area has always been close to our hearts.
by dwvideo | May 24, 2014 | blog
Follow DW Video Facebook Page for your business and consumer video and media production needs. Follow us on Facebook – ask us to follow you.
Follow DW Video Facebook Page for business videos.
Corporate Industrial videos: Every business in Michigan has a compelling story. Company Image, Safety and Training videos, New product videos, Executive and Employee Video Profiles.
Inventors – we are here to help you promote your product. Check out our blog post for Inventors.
Follow DW Video Facebook Page for Medical Videos
Use video to promote your Medical practice. Produce patient education and patient testimonial videos to increase business.
Broadcast TV Commercials: Teaming up with Advertising Guru Kathy Murphy we provide you an advertising campaign that will get you results.
Website design and Web Application are produced to help promote your business. Custom apps to monitor employee time cards, track product as it moves through the facility.
Follow DW Video Facebook Page for Retail Videos
Follow DW Video Facebook Page for a behind the scenes look at all the types of videos we produce. Film-slide transfers, video to dvd transfers, DVD and CD Duplication, Special event video coverage.
Since 1984 DW Video & Multimedia has been a West Michigan resource for all things video. We are here to help you 231-937-5420.
by dwvideo | Apr 24, 2014 | blog
Helping you is our goal… my name is Duane – call me 231-937-5420.
I love what we do. Helping others promote, train and improve their businesses. Producing video is a process: knowing the audience, understanding the goals and outcome. Working with customers in achieving those goals is why we do what we do. Looking forward to being your video resource in West Michigan.
How can I help you?
Company Image Video
Web Video
Professional Services
Non Profit Video
Retail Video
Church Video
School Video
Broadcast Commercials
Event Video
Video Testimonials
Promotional Video
New Product Video
Training/Safety Video
Stock Video
Contact Duane – Your Video Resource – Here to tell your story!
Related Content: Video Services, Newaygo Video Production, promoting buy local, West Michigan Video, Digital Media Producer for Vital Checklist
