by dwvideo | Mar 5, 2015 | blog
When you share your knowledge you become the expert in your area.
Share your knowledge with prospects and customers helps makes you the expert in your community.
* Share how your products work.
* Share the benefits of your services.
* Share tips on how your products and services can help people.
STOP – now are you seeing a theme? Share your knowledge is key to turning prospects into customers.
One excellent example of sharing ones expertise and ones brand is Dr. Harpreet Singh. Through the power of the video testimonials Dr. Singh has his patients (customers) tell his story.
[youtube_sc url=”http://youtu.be/G4mHw_Ou00o” title=”Dr%20Singh%20saved%20my%20life” rel=”0″]
In addition to testimonials Dr. Singh also has produced over 30 patient education videos (all produced by dwvideo.com). Sharing his knowledge to help people. Even if they are not his patient. BTW – these work and continue to grow his practice. Dr. Singh has received new patients from his efforts and the story is still being written. As part of his brand video plays an important role in his success and future.
[youtube_sc url=”http://youtu.be/lbMKzVYkNiU” title=”Patient%20Education%20Seminars” rel=”0″]
Everyone of us has a story. Is that story a service? A product?
Share your knowledge can come in many forms. Do you own a restaurant? Share behind the scenes information about how a recipe is made. Share tips and show the process of refrigerator to plate happens. Do you own a retail shop? Share tips on how the products can be used. Not just the obvious, but the out there, kinda crazy ways the product is used. Have various employees and staff members take a turn in sharing. Your prospects and audience will love it. They will be engaged and they will follow you and become long term loyal customers.
In our next video blog I will SHARE more information on how video can educate your prospects and customers. Giving freely of your knowledge is important.
Contact Duane at 231-937-5420 to set up an appointment to discuss taking your potential prospects and turning them into customers.
by dwvideo | Mar 2, 2015 | blog
Was wondering the other day what the best way to use video on Facebook. Here are a couple things I found out.
1) Facebook video does show up in Google search.
2) Posting directly in YouTube increases Google search rankings.
Now, does using a You Tube video link on your business facebook page work better than posting video on facebook direct? According to business2community.com, video on facebook receive more comments than those via You Tube links. What does that mean to you? More interaction with your customers and prospects. You can also tag people on Facebook videos.
I will say my research has me scratching my head. Video on Facebook looks good. YouTube is a one stop source for video. Do you want to upload to both? Do you want to take the time. Are you using Facebook as your main social page or using other media sites. Facebook maybe more work than what you want to give to this. YouTube videos are great for overall social media integration.
What I find useful is a combination of video on Facebook and You Tube Videos. Putting my videos on DW Video You Tube Channel is my first step. Then placing certain ones on my dwvideomultimedia Facebook page is the next.
DW Video is ready to tell your story – contact Duane today 231-937-5420.
by dwvideo | Feb 19, 2015 | blog
Innovation Talk – Patrick Center & Mike Suman
February 17, 2015 | WGVU Inventors using video and multimedia for marketing and promotion. Our guest Tuesday, February 17, 2015 Duane Weed owner of DW Video and how he helps inventors tell their story with video.
Innovation Talk – February 17, 2015 | WGVU
by dwvideo | Feb 12, 2015 | blog
Not only ‘like’ the page but ‘share’ as well. Commenting engages others and expands your reach.
Commenting provides more power than likes so, shares are more visible on Facebook pages than likes – is that true? Why would that be?
- Shares are more visible on Facebook pages than likes.
- You can share a message, a thought and encourage engagement when you share.
- By sharing it encourage Facebook users to click on your link because you made it social and offered your insight.
- From my research shares can lead to more traffic
Likes are easy, people can engage quickly and move on with their day. Shares on the other hand take some thought. For that reason they are harder to get. When a person takes the time to engage with your post, they are giving of the one thing that is valuable… their time. However, just like a share can be valuable because someone takes time to post – we all hope for a positive thought. By posting content on your Facebook the content is exposed to the people that follow your page. Now imagine people on your site share your post it opens you up to people on their page. This increases your reach. Increases your exposure. Others may see your content that may have never heard of you before. It is important to have people both ‘like’ and ‘share’ . On our Buy Local Michigan Video Blog I have noticed just how ‘shares’ expand your message and reach. The below examples show how sharing really increases the reach of these posts.
Support local business – Share their Posts, Positive Comments on Shares and LIKE their post.
The more shares your post receive the large audience your post receives.
Sharing posts increase your potential audience.
Contact Duane today for all your video and media production needs: 231-937-5420. Follow Buy Local Michigan on Twitter – https://twitter.com/BuyLocalMI
