by dwvideo | Jan 27, 2015 | blog
Sharing Facebook posts from your business page. As I have been setting up our new Buy Local Michigan Video Blog I have made an observation when it comes to sharing facebook posts. I have done some research and have not been able to find exactly what I was looking for regarding this topic.
Found many tips on engaging the audience with good content. Having a good strategy and how that it is important. Using ads and making it personal are all part of the process and is very good and solid information.
Sharing Facebook posts and how it works as part of your strategy and what is good tips is what I was looking for.
Allow me to explain, When posting on my business Facebook page the ‘People Reached’ goes up when I take extra time and go into my personal page and ‘SHARE’ with the people in the video on their timeline. NOTE: you must be friends to do this. Taking it a step further and sharing on their business facebook timeline increases the ‘People Reached’ as well. NOTE: You must like their business page.
In my next post ‘Sharing Business Facebook Posts’ I will show some examples of how I have seen this work within my blog. For all your video and media production needs call me at 231-937-5420 to set up an appointment. We are ready to tell your story.
by dwvideo | Jan 26, 2015 | blog
Reciprocal links, what are they and do they work… or not. In simple terms a reciprocal link is – I have a link on my website that is hyper-links to yours. You have a link on your page hyper-linked to mine. These links complete the path between our sites. There are some pros and cons. Lets look at a few.
In many of our blog post we share the importance of video testimonials. We provide a link on my page highlighting your services with a link to you. To make it work, you having the same video on your website with a tag line with a link back to my site is a favorable practice with Google. A big word of caution. In moderation. Over using this practice is not a good idea and may bring on a ‘black list’ response from Google.
Reciprocal links for legitimate testimonials is good. It is important to make it look natural on your page. For example it would not be in good form to set up a page that had all these reciprocal links on it. Not natural and in my opinion – tacky. Be careful, we do not want to give Google any reason to think you are trying to be a link farm and doing things that are not good practice. For example with DW Video’s Buy Local Michigan Video Blog we have some natural links.
“Some tips according to http://www.highervisibility.com/do-reciprocal-links-provide-seo-value/ – this is direct from their site. For more on this topic follow their link.
- When it is natural. The best way to make sure that a link is natural is by embedding it into your content or into an author bio. Simply putting a link in the sidebar of a website does not seem natural to Google, and therefore that link will not reap any SEO benefits.
- When it is relevant. If your company offers financial services and you’re exchanging links with a sports recreation site, Google is going to get suspicious and could penalize you. Make sure that the links are relevant and will help users—Google’s main goal.
- When they are rare. You don’t want to have your entire link-building campaign built around reciprocal links. You can exchange links with some authoritative websites in your industry every once and a while, but don’t make it a habit.
In the past, reciprocal linking was extremely popular because it was easy and everyone was happy. Companies began exchanging links at a rapid rate, and in most situations these links were not adding value for readers. The links were going onto a page that was simply full of links. Naturally, Google decided to put a stop to this and penalize sites that were participating in this act, known as “link farming.” In these types of situations your will fail in terms of SEO every time. These link farms are still alive and well, so be careful.” – content from www.highervisibility.com
Keeping the message relevant and related to your business is important. This is what HMP Carpentry posted on their website. Here is what we did on our video blog.
Contact Duane at DW Video to produce your media and video production. Buy Local!
by dwvideo | Jan 23, 2015 | blog
Share your story with video is a powerful tool in today’s media toolbox. According to Casey DuBois, “Video is ideal for getting the word out and showing off your product and services. Duane has a great way of ‘whippingvideo together, it seems like magic.”
Share your story with video testimonials. At a recent Grand Rapids Inventors Network meeting Casey shared these fine words:
[youtube_sc url=”https://www.youtube.com/watch?v=2tDukLZ2oOw” title=”Video%20Testimonial” rel=”0″]
The power of the testimonial is priceless. When customers share their love for you in a real, non-scripted way… the results are and I will say this again. Priceless. The key to making a great video testimonial is making it real and not fake. These are not actors playing a part, they are your customers sharing their experiences with you. The video testimonial produced by Duane at DW Video capture that emotion, their true feeling for you. The results are amazing.
A parent of two kids that went to Ferris shares her experience.
[youtube_sc url=”http://youtu.be/6ajL3Y_rsOk” title=”ferris%20state%20parent%20testimonial” rel=”0″]
Share your story with video testimonials can also build trust. In this TV spot we produced for Dr Harpreet Singh combines a number of patients sharing their experience.
[youtube_sc url=”https://www.youtube.com/watch?v=WQRP4Kh9hTk” title=”dr%20singh” rel=”0″]
Do not hide your video under a rock. Share, highlight and shout from the mountain tops your story. The story produced by Duane at DW Video & Multimedia, LLC.
Call Duane at 231-937-5420 and share your story with video – call today.
by dwvideo | Jan 17, 2015 | blog
Great Buy Local Michigan Vlog session at DW Video! Got a business in Michigan and want to get the word out? Contact Duane for more info!
Buy Local Michigan Video Blog helping to create new jobs. Since the beginning of 2015 DW Video has been on a mission to continuing telling Michigan’s story. By doing so we promote the great works that people and businesses are doing all over our great state of Michigan. By promoting Michigan Businesses, Communities and People our goal is to grow the economy, create new jobs and have businesses, communities and people prosper.
Helping to create new jobs is important in Michigan and throughout the United States. Having a vision to produce the Buy Local Michigan Video Blog it was to show off what is right here in my state. When a customer stated recently ‘By promoting businesses and people through Buy Local Michigan DW Video is helping promote that business. Promoting that business helps in their bottom line and with growth can create new job and career opportunities for Michigan’s workforce’.
Duane, You did an awesome job with these videos. Looking for great marketing ideas, call Duane.
Looking to promote your Michigan Business, contact Duane.
Thank you Duane for helping make the Gail Wyatt Team a success.
To be a guest on Buy Local Michigan contact Duane at 231-937-5420.
