by dwvideo | Oct 8, 2014 | blog

Keeping Employees safe with a training safety video produced by DW Video,
Big Rapids-Rockford-Greenville-Keeping Employees safe is the goal of an employer and to provide them the proper training to do so. At DW Video we not only work in the communities mentioned, we cover the great state of Michigan. Have camera… will travel. Our job is to tell your story. From promotion to training and safety videos that is our job and we do it well.
According to Greg Schuetz, “I am the Human Resources Director at Steeltech Ltd. Steeltech is a foundry that produces stainless steel castings. It is my responsible for the safety of our employees.”
People today learn by watching. They learn by observing the right way to do a task and then with practice master the job. At DW Video we tell your story.
“Duane produced safety videos for our facility. They highlighted equipment that can be hazardous if not operated correctly”, states Greg. “So far, we have made 3 videos and are planning on producing other ones for our company.”
[youtube_sc url=”http://youtu.be/rWO1IOr6uOY” title=”Safety%20Video” rel=”0″]
It all begins with a script that provides the content and provides a shot list when it comes time to pull out the cameras. When capturing digital video it includes a series of long shots to establish where we are and close ups to highlight the detail of what is being demonstrated.
According to Greg, “I like working with Duane, because he is flexible on scheduling and working with us during production. He learns the process of the equipment that we are highlighting and understands the nature of what we’re doing and the safety features that are important to highlight for our people. He is also very responsive. Recently, I had to make a dvd for a doctor regarding a workers compensation issue. I had the video on my cell phone. The doctor needed it right away and Duane was able to do it the same day and he down-loaded off my phone and loaded it on to the dvd while I waited.”
For your next training and safety video give DW Video at 231 937-5420. We can set up a time to discuss your needs and come up with a budget. Thank you for your time and I look forward to hearing from you. www.dwvideo.com.php56-26.ord1-1.websitetestlink.com
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by dwvideo | Aug 8, 2014 | blog

Rule at my house – whenever I am in the Mackinaw area to return home my family needs fudge.

This is one of my favorite images… Michigan Whitetail Buck.
Welcome to the Michigan Travel North Adventure including Mackinaw, St. Ignace and Sault Saint Marie. Enjoy the sunrise, the people, the happenings the relaxation and then count the moments until you can come back and enjoy it again and again…. Welcomes to Michigan’s pure true destination.
Explore the area by spending an afternoon of sun and shore, swimming and wading along miles of beautiful sandy beaches.
During your Michigan Travel North Adventure it is a great place to come if you’re hungry and/or just appreciate old-fashioned hospitality.
Let yourself step back and step closer—to your friends, to your family and even to yourself. You will be amazed at what you find in this wondrous part of the world.
Welcome to Michigan Travel North Adventure – your destination for all things Northern Michigan!
See you again real soon….
DW Video is your Michigan connection for video, website design, web apps and SEO – call Duane at 231-937-5420. ‘LIKE’ us on Facebook – dwvideomultimedia
[youtube_sc url=”http://youtu.be/flNlehjXSHs?list=UUj803b4arF07B64bfABFpDw” title=”Michigan%20Up%20North%20Adventure” rel=”0″]

‘LIKE’ us on Facebook – dwvideomultimedia

Love working in Michigan.
by dwvideo | Aug 7, 2014 | blog

Dr. Harpreet Singh had DW Video produce over 80 videos in six months to build their YouTube Channel.
West Michigan needs to use video marketing to build an audience, build trust and credibility. These are three very important reasons to use video marketing in your business, school, church and non-profit. Everyone has a story to tell. Video marketing is an ideal way to tell it. DW Video is your resource – 231-937-5420.
As we know YouTube is everywhere. YouTube as we know, is a huge search engine and social media gathering place. Do you want to get noticed by potential clients? Do you want to build a connection with them? Video Marketing is the answer.
Today, YouTube has changed how we watch video and how video can be used to market your business, demonstrate your product and inform your audience… turning prospects into customers.
With Video Marketing, content is KING. At DW Video, so many of our videos over the past few years have become simpler and more cost-effective. Dr, Harpreet Singh approached us in the fall of 2013. He wanted to inform and educate patients. Not only with through educational content but through the power of the video testimonial. In less than six months we produced nearly 80 videos on YouTube (VitalChecklist) as our platform for distribution. We are using YouTube to support http://www.vitalchecklist.com/, http://www.drsinghmd.org/ and other sites currently being worked on now.
It is important to Dr. Singh to reach out to his audience which includes Patients, Students and Medical Professionals. The audience for his video marketing content is huge on-line. The key element in the ‘rules according to Duane’ is to keep it personal. People want to get to know you. Personalize, educate and through this process turn prospects into customers. Get people to like you and follow your content. This is why video is so powerful for you and your business.

Grand Rapids Inventors Network YouTube Channel.
I like doing business with people I know and trust. Video marketing allows an opportunity for you to do just that. It is about sharing your knowledge. Making it real. It is about credibility. It is okay to be a little rough around the edges. Just be you.
In closing, people like stories that are to be continued. Do not give away all your knowledge in one video. Share it over many videos. Build up your youtube channel with content that is helpful for your audience.
Michigan, I am here to help you. Give me a call at 231-937-5420. There is no charge for the initial consultation. Heck, we have to get to know you better to be able to help. This way we can tell your story.
Cheers
dw
Related Content:
Using Video Successfully – Dr. Singh
Grand Rapids Inventors Network
by dwvideo | Jun 24, 2014 | blog
Building trust in business is like building trust in life. We trust in God, we trust in our spouse. We also know our customers need to trust in us. Your goal as a business or organizational leader is to provide opportunities to build trust. How do we do this? First and foremost, provide the best product and service that you can. Second, toot your own horn. Open the gates and share your story with your customers and prospects.

Video is a great tool in your toolbox for building trust in business
DW Video provides a great opportunity to build trust in business with our Buy Local Video Profiles. Build trust in business with a series of short video profiles highlighting the key personnel in your businesses. From the owner, CEO, marketing people, foreman to your sales and service staff.
What is trust in business? It is about building relationships. Building a level of confident. Trust is a bi-lateral relationship—one trusts, and the other is the trusted. Like our relationship with God, his word states he will take care of us, we must trust in him.
Buy Local Video Profiles build trust trough content. Create meaningful content about your product and services. Tell your story in a way that differentiate you from your competitors. Be real – no hype is key to building trust in business.
In a video we produced for the Wheatlake Cancer and Wellness Center I had Susan provide the opening for the video. A cancer survivor herself, and the person behind the brand her on-camera open provides trust on business.
[youtube_sc url=”http://youtu.be/OxpZYOYEKJ8″ title=”Wheatlake%20Cancer” rel=”0″]
Customer testimonial videos build relationships about your products and the people who use them. In this example the maintenance manager for Braddock Metallurgical shares how our client ‘Steeltech’ products outlast the competitors. The approach is real, not an actor, he shares his experience firsthand.
[youtube_sc url=”http://youtu.be/bS_wte7dX0o” title=”build%20trust%20on%20business%20with%20video” rel=”0″]
Interviewing the engineer that builds the equipment at Reed City Tool as he shares the benefits their press system truly builds trust in business.
[youtube_sc url=”http://youtu.be/g606Ev15rHw” title=”reed%20city%20tool%20builds%20trust%20in%20business” rel=”0″]
Since 1984 DW Video & Multimedia has been serving the communities of Grand Rapids, Reed City, Big Rapids, Newaygo, Greenville, Mt. Pleasant, Fremont, Rockford and all of West Michigan. Contact Duane today 231-937-5420. We are here to help tell your story – call today.
by dwvideo | Jun 23, 2014 | blog

Using Video Successfully builds your credibility and profits.
Using Video Successfully to reach your goals is exactly with Dr. Harpreet Singh is doing. One way to success is to give of yourself. Dr. Singh states, “Don’t tell the patient what to do but tell them WHY to do it. Start with why, develop the trust and patients will have more confidence in you.”
His success is not only based on his ability to listen and understand his patients. It also comes from his willingness to give back. He does this through Patient Education Seminars. These seminar topics include, ‘Lets Crush Smoking Okay”, Diabetes, Shares with you Seven and a half questions to ask your Doctor and many more.
These FREE seminars are at health fairs, nursing homes or in a local business. A knowledgeable patient is an educated patient. He does the VIP approach or as he calls it – Very Important Patient!
Another quote from Dr. Singh includes, “Early To Diagnose and Early to Treat, Makes a Patient’s Life Healthy, Wealthy and Wise!” There is a trend here, education. What is happening with the Patient Education Videos and Patient Experience Videos DW Video produces for him – He is getting new patients, teaching new students and growing his practice.

Patient Experience Videos work well in telling his story… from a patients perspective.
Need a Doctor, Visit his website.
Success comes from sharing. Share your experience on video – contact Duane today at 231-937-5420. We can help build your brand and your business.
Here are some examples of how DW Video is using video successfully for for Dr. Singh.
[youtube_sc url=”https://www.youtube.com/watch?v=HQ23eSInOmI” title=”Dr%20Singh%20Patient%20Experience%20Video” rel=”0″]
Education Video example.
[youtube_sc url=”https://www.youtube.com/watch?v=kMEDZU08Ci8″ title=”Dr%20Singh%20Education%20″ rel=”0″]
Lets Crush Smoking OKAY
[youtube_sc url=”https://www.youtube.com/watch?v=a9g_NRzIkVQ” title=”Lets%20Crush%20Smoking%20Okay” rel=”0″]
Duane is here to help you – lets talk about your story and get started today – 231-937-5420