Producing testimonial videos

We are at it again producing testimonial videos for the Grand Rapids Inventors Network or GRIN for short.  This time our mission was to have the members share their experiences.  Who sells your business and organization better than a customer or member?

At one of the monthly meetings we set up and interviewed six members about why they are members of the Grand Rapids Inventors Network.  I am impressed with the golden nuggets that came out of these members.  In the past I have shared the importance of keeping the testimonials real.  When producing testimonials videos, ask the right questions and wow, we cannot write this any better.

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Lynn talks about how marketing her product Splash Count and how GRIN has helped her.

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Brenda B shares her experience with the Grand Rapids Inventors Network and her product from BeachFit.

Producing testimonial videos provide your organization with an opportunity to build trust with prospective customers and prospects.  Video Testimonials strengthen relationships with existing customers and help turn prospects into customers.

I personally love producing testimonials videos because they are real people speaking in their own words about why they like your product, service and/or organization.  There is a powerful tone to have a person sharing from their heart about you.  In the case of the GRIN the members share how the organization has helped them.

Here are a few questions to ask when producing testimonial videos:

What has the business/organization done for you and why?
What was the obstacle was achieved by using this product and/or service?
What was the benefit of buying this product?
Were their any specific feature(s) did you like most about this product?
Why did you need this product/service and how did it help you?
Would you recommend this product? If so, why?

And lets not forget to ask, Is there anything you’d like to add?

At DW Video we are here to help tell your story.  Servicing Big Rapids, Fremont, Newaygo, Rockford, Greenville, Reed City and all of West Central Michigan.  Contact Duane at 231-937-5420 and lets discuss your video and media production needs.

Related Content: Video Means Business

VZ Hang Vinyl Siding Hooks

VZ Hang Vinyl Siding Hooks & VZ Hang Finish Trim Hooks are designed with the homeowner in mind. Whether you are hanging decor on your vinyl siding or lights on your finish trim you will benefit from the innovative design and quality workmanship.

vz hang finish trim hooks

New VZ Hang® Finish Trim Hooks are designed to hang lights and banners from your Finish Trim.

vz hang vinyl siding hooks

VZ Hang Vinyl Siding Hooks designed so that any person could hang outdoor decor on their vinyl siding without any tools or holes!

Kathy Murphy, KJM Productions wrote the script for this one.

Make a bare wall of vinyl siding come to life…with VZ-Hang Siding Hooks from LARCO PRODUCTS!

VZ Hang installs in a snap…with no tools…no holes…& no damage to your siding!!!

Outdoor Art, Thermometers, Clocks, Signs, Crafts, Wreaths…even Holiday lights can be hung in an instant with VZ Hang Vinyl Siding Hooks! Made here in Michigan!

Don’t drill it…or damage it…VZ Hang it!!! Available at these and other local retailers.

 

The benefits of the  VZ Hang Vinyl Siding Hooks include Simple hook design, installs quickly and easily. Holds up to 5 pounds!  No tools or holes to drill, does not damage your siding or finish trim.  The unique design allows you to remove and relocate many times over. Polypropylene with UV ray inhibitors, small and nearly invisible.

Connie and Bill Larson, owners of Larco Products are also members of the Grand Rapids Inventors Network.

 

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Contact Duane to discuss how a video can help your business – 231-937-5420.

 

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Splash Count – The Portable Pace Clock

Splash Count – The Portable pace clock you can count on. Splash Count can be used for swimming, basketball, soccer, lacrosse, track and field and more.  The Splash Count The Portable Pace Clock is a patented product of Benson Products, LLC.

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The script for Splash County was written by Kathy Murphy, KJM Productions.

Splash Count

Introducing the versatile portable, totally submersible Splash Count™ from Benson Products, LLC

“Hi, I’m Lynn Benson, the creator of the “Splash Count.” The concept of Splash Count came from my experience as a competitive swimmer, Physical education Teacher, and as supervisor for aquatics programs for Rockford Public Schools, in Rockford, Michigan.

After using unreliable swim lap counters, that often fell apart just before a meet, the concept for a reliable swim lap counter, and pace clock for distance swimmers was born.

“Splash Count is a portable, and submersible device. When positioned at the bottom of the pool, in the lane of a swimmer, Splash Count is easily visible. The swimmer can keep their head down and see their pace in practice. During swim meets, it can be used as a lap counter for distance events.

Best of all…Splash Count is versatile. It requires no installation, and can travel from pool to gym to field while keeping time. Out of the pool, coaches find it useful for basketball…soccer…lacrosse…track and field…and more. With its’ four function capability, Splash Count can time up…time down…lap count… and game score. It can even score for two teams. It’s easy to operate… portable…submersible…and durable.

The remote control and battery operation makes it exceptional. Whether you’re an athlete, or a coach, Splash Count was created with you in mind, and  0ffers a reliable tool to improve your team’s overall performance.

“Splash Count…the portable pace clock…that you can count on.”

Lynn is a proud member of the Grand Rapids Inventors Network.

Script written by Kathy Murphy, KJM Productions.

Produced by DW Video & Multimedia, LLC www.dwvideo.com.php56-26.ord1-1.websitetestlink.com

Contact Duane at 231-937-5420 to discuss your video and web needs.

GRIN-Grand Rapids Inventors Network

GRIN-Grand Rapids Inventors Network

Mike Suman shares his experience with GRIN.

DW Video is proud to be servicing the GRIN-Grand Rapids Inventors Network in their efforts to promote Michigan entrepreneurs. Quite on the set, roll cameras… action! Since 1984 Video Producer Duane Weed, DW Video & Multimedia, LLC has been promoting Michigan Businesses, Communities and People. “We recently began working with the GRIN-Grand Rapids Inventors Network producing their promo video and setting up their YouTube channel” states Duane. “Little did I know that I already had a couple clients that were members and since have added more… small world.”

GRIN-Grand Rapids Inventors Network

Grand Rapids Inventors Network YouTube Channel.

DW Video & Multimedia, LLC is a full service media production company producing Videos, Commercials, Websites, Graphic Design, SEO and Web App’s for businesses around Michigan and beyond. Everyone has a story to tell from new product introductions, testimonials, personal and business profiles, instructional and the list goes on and on. They can even take video you shot and help you edit, even give you tips on how to shoot better video.. Telling your story with affordable media solutions is the goal at DW Video.  GRIN-Grand Rapids Inventors Network members contact Duane today for a special offer. According to Magnetic Marine Products owners Jennifer and John Gesik “Duane is the guy for all our video needs. His ability to tell our story and help us sell our product is priceless… Duane Rocks!” Joe Finkler, President of GRIN states, “Everyone needs a video to show off their products. Duane provides cost effective solutions that work” For all your video, web and graphic design needs, contact Duane at DW Video & Multimedia, LLC. Call: office (231) 937-5420www.dwvideo.com.php56-26.ord1-1.websitetestlink.com and go to facebook and LIKE our page. He provides helpful tips and shares stories about promoting Michigan.  The initial consultation is free. Plus Duane provides a great discount to GRIN-Grand Rapids Inventors Network members.    [youtube_sc url=”http://youtu.be/qATQUUD-fNU” title=”Grand%20Rapids%20Inventors%20Network-GRIN” rel=”0″]   Contact Duane today: [contact-form][contact-field label=’Name’ type=’name’ required=’1’/][contact-field label=’Email’ type=’email’ required=’1’/][contact-field label=’Phone’ type=’url’/][contact-field label=’Comment’ type=’textarea’ required=’1’/][/contact-form]

Video marketing using YouTube

Video_Marketing_YouTube

Dr. Harpreet Singh had DW Video produce over 80 videos in six months to build their YouTube Channel.

West Michigan needs to use video marketing to build an audience, build trust and credibility. These are three very important reasons to use video marketing in your business, school, church and non-profit. Everyone has a story to tell. Video marketing is an ideal way to tell it. DW Video is your resource – 231-937-5420.

As we know YouTube is everywhere. YouTube as we know, is a huge search engine and social media gathering place. Do you want to get noticed by potential clients? Do you want to build a connection with them? Video Marketing is the answer.

Today, YouTube has changed how we watch video and how video can be used to market your business, demonstrate your product and inform your audience… turning prospects into customers.

With Video Marketing, content is KING. At DW Video, so many of our videos over the past few years have become simpler and more cost-effective. Dr, Harpreet Singh approached us in the fall of 2013. He wanted to inform and educate patients. Not only with through educational content but through the power of the video testimonial. In less than six months we produced nearly 80 videos on YouTube (VitalChecklist) as our platform for distribution. We are using YouTube to support http://www.vitalchecklist.com/, http://www.drsinghmd.org/ and other sites currently being worked on now.

It is important to Dr. Singh to reach out to his audience which includes Patients, Students and Medical Professionals. The audience for his video marketing content is huge on-line. The key element in the ‘rules according to Duane’ is to keep it personal. People want to get to know you. Personalize, educate and through this process turn prospects into customers. Get people to like you and follow your content. This is why video is so powerful for you and your business.

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Grand Rapids Inventors Network YouTube Channel.

I like doing business with people I know and trust. Video marketing allows an opportunity for you to do just that. It is about sharing your knowledge. Making it real. It is about credibility. It is okay to be a little rough around the edges. Just be you.

In closing, people like stories that are to be continued. Do not give away all your knowledge in one video. Share it over many videos. Build up your youtube channel with content that is helpful for your audience.

Michigan, I am here to help you. Give me a call at 231-937-5420. There is no charge for the initial consultation. Heck, we have to get to know you better to be able to help. This way we can tell your story.

Cheers

dw 

 

Related Content:

Using Video Successfully – Dr. Singh

Grand Rapids Inventors Network

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