Lighting Tip

Ignoring lighting when shooting indoors can make your videos look dark.  Adding your own lights is ideal. If that's not possible, check out the available lighting sources. If you're shooting video of people, get as much light in their faces. But don't be fooled by...

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Mackinaw City Video Finalist in 2013 DV Awards

  Producer Director Duane Weed, owner DW Video & Multimedia, LLC in Howard City was recognized for his work on  "Mackinaw, Michigan's Tourist Destination," in the 2013 DV Awards. DV Awards is an international competition recognizing outstanding achievement in...

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SEO Working for DW Video Clients

SEO or Search Engine Optimization if important for your website getting seen?  After running a couple reports over the weekend I am happy with the results.  We are pushing a national organic campaign for Thermal-Tec  "78% exposure to Google is fantastic results for...

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The Circus is in town-Howard City Michigan

The Circus is in town. Coming to Howard City Michigan.  At DW Video we really enjoy promoting the area - it is our calling and heck... we get paid to do so - Love my Job.   Promoting your business with video is key - promoting your good works is also important.  Tell...

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Choose the right microphone for your video project

In a recent post I mentioned that audio was 90% of a good video.  Today we will look at microphone types. Microphones come in all shapes and sizes.  There are: Handheld/Stand mount, lavalier, shotgun and boundary. Deciding on the type of digital video capture you do...

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Buy Local Video Profiles

Buy local video profiles tell your story.  People like doing business with people they know and trust.  Put yourself out there - become a spokesperson for your business, company, school, non-profit.  Your customers want to know you. They want to do business with you....

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Push – Pull Marketing

Push - Pull strategy in marketing can be found in the communication between seller and buyer. Depending on the medium used, the communication can be either interactive or non-interactive. Push Marketing: If the seller makes his promotion by television or radio, it's...

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Audio is 90% of a good video

Over my many years of producing video one key element most people do not take time with is audio. I have told my students and other producers that audio is 90% of a good video.  With today's cameras video is easier to shoot and look good for most people.  Pay...

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Safety Video

[youtube_sc url="http://youtu.be/wwm8dGZNF9M" title="Safety%20Video" rel="0"] When producing a training video we start with a script, the goal is to keep it simple and not to ramble. The script is our guide to getting the digital video shots needed for the final...

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