by dwvideo | Oct 29, 2014 | blog
Dr. Singh uses video to build his brand identity on multiple websites.
Website video builds brand identity on your site keeping eyes on your site longer. Ideal to use same video on multiple sites, You Tube and social media sites and even on network and cable TV.
Use video to engage the customer, drive traffic to your site from your blog posts, articles, and your social media channels – all enhanced with videos. This is an effective way to build brand awareness and by doing this your video can be easily shared.
Website video builds brand identity in the healthcare field.
Website video builds brand identity, but in order to do so you need to plan and define your objectives from the beginning. Knowing your audience will help determine the best style of video to use. The video can be: Animation, talking heads, interview style, video profile, product demos, behind-the-scenes videos, presentations and the list goes on. Keep your video in line with your audience.
Dr. Harpreet Singh, Founder and CEO of Vital Checklist uses website video to build his brand identity on a series of websites. Video on websites, You Tube and social media sites. After producing nearly ninety videos for Dr Singh his mission is patient education within his websites: Vital Checklist, DrSinghMD.org and iCrush.org
In our next blog post we will look at some more website video builds brand identity tips.
For all your video production needs contact Duane at 231-937-5420.
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by dwvideo | Oct 28, 2014 | blog
Having campers share their experiences at summer camp is important to the Bil-O-Wood story.
Camp Bil-O-Wood is a privately owned children’s summer camp in Northern Ontario for boys and girls aged 7-17. Camp Bil-O-Wood is a family owned and operated enterprise with over 70 years of camping success, founded in 1946. The beauty of the camp is that is sits on over 500 acres and on two private lakes.
DW Video has been promoting
Camp Bil-O-Wood since the mid 1980’s. Loving the area it has 12 camper cabins, a 15-room main lodge, a dining hall for 200, a health center, a craft center, an all purpose outdoor pavilion for 200, and a maintenance building. The activity areas include a full size soccer field, 3 tennis courts, 2 volleyball courts, 2 basketball courts, a baseball field, an archery range, a weight training pavilion, and over a mile of waterfront activity area for sailing, swimming, water volleyball, water polo, waterskiing, wakeboarding, and more.
It has been our honor to see the change over from one generation to another. Today, Camp Bil-O-Wood is operated by a 3rd generation husband and wife with a 30-year background in camping and master’s degree’s in nursing and education.
[youtube_sc url=”http://youtu.be/r4s-plvFRow” title=”Camp%20Bil-O-Wood” rel=”0″]
The Bil-O-Wood program offers a 2,3, 4, & 7 week traditional sleep-away camp program in addition to a premiere outdoor camping and canoeing program.Our advanced canoeists travel up to 600 miles North of our property to experience some of the best canoe routes in world.
[youtube_sc url=”http://youtu.be/IHlJh3TqyG8″ title=”Camp%20Bil-O-Wood%20Tripping” rel=”0″]
Third generation of the Ludwig family to run the summer camp. Contact Paul and Trisha.to learn more.
The feeling of accomplishment a young person gets when they meet a challenge head on… and tame it.
The initial group of thirty-seven campers in 1946, all from Pennsylvania, has evolved into a camp of 130 children, during each session, many of whom are from second a
Looking a place for your son and daughter? Contact Trisha and Paul 734-649-6294 or 610-781-7840.
For all your video and media production needs contact Duane at 231-937-5420.
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by dwvideo | Oct 27, 2014 | blog
The art of storytelling has been around for centuries and the art of video storytelling is here today. We are wired to listen and we learn better if someone’s words and visuals can have both meaning and emotion. Here are some tips on video storytelling. 1) Keep it simple. Keep it easy to understand. 2. Play off Emotion. Does your story solve a problem? Does it make someones life easy? In this video Dr. Singh’s patient has a story on how he has changed her life. After conducting the interview the passion in Barb’s voice. I pictured the video in my head. Going the extra mile and recording at her home really helped tell the story. [youtube_sc url=”http://youtu.be/_EI4QzpV9ck” title=”Video%20Storytelling” rel=”0″]
Video Storytelling is an art. Connect with your audience by making it real and sharing emotion.
3) Keep it real and tell the truth. As a consumer we know when the message is fake and there is something wrong in Denmark. 4) You have to know your audience and address there problem – solution when doing video storytelling. One of my favorite movies, Eddie and the Cruisers. Eddie was talking to his song writer, ‘Words and Music Kid – Words and Music’. The combination of words and video carry the same power. Telling your story and keeping it simple is what most of us want. Especially when telling your story on your blog, social media and websites. Knowing that when a student is coming to a College or University the parent is with them. Knowing this part of our story for promoting Ferris State University we interviewed a proud Bulldog parent.
[youtube_sc url=”http://youtu.be/6ajL3Y_rsOk” title=”Proud%20Bulldog%20Parent%20″ rel=”0″]
Contact Duane at 231-937-5420 to discuss your video needs.
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by dwvideo | Oct 23, 2014 | blog
I am here to tell your communities story. Duane
DW Video. Call 231-937-5420.
Promote your community with video as in DISCOVER HOWARD CITY MICHIGAN. The video begins with: Great for your shopping, dining and recreational needs. 30 minutes north of Grand Rapids in Montcalm County…we welcome you to our community. Come visit us today! Just 2 miles east of US 131 at Exit 118. This short presentation promotes your community with video. Below will be other examples.
According to the howardcity.org website’s vision statement, “The Village of Howard City is committed to being an attractive, environmentally conscious community, that is progressive, responsive, and hospitable. Share this vision on video and then share with others.
Promote your community: Identify your audience – this seems obvious but if you dpo not know your audience how can you promote to them?
Promote your community: What makes your community unique. Why should people move and do business in your community? The key is to make it visual.
Promote your community: With so many social media channels out there find a couple that that you think make sense for your community. Use social media to engage your audience. One way to do that is use video to tell your story. Use Blogging to feed to google beast. Friend and follow reporters. Never know when they might pick up your story.
Promote your community: Is your website Google friendly? Feed your website with fresh content. One of the best ways to do this is to have a blog. Use video within your blog posts to keep audiences engaged. Videos on all the aspects of your community placed on pages on your website that support those aspects.
Promote your community with video: Discover Howard City
[youtube_sc url=”http://youtu.be/ci3a28wpn28″ title=”Discover%20Howard%20City%20Michigan” rel=”0″]
Promote your community with video: Welcome to Stanton
[youtube_sc url=”http://youtu.be/Ns94sI6053Y” title=”Welcome%20to%20Stanton%20Michigan” rel=”0″]
Promote your community with video: Village of Lakeview
[youtube_sc url=”http://youtu.be/cJrQ6fDtsMY” title=”Lakeview%20Michigan” rel=”0″]
Contact Duane to see how video can help promote you and your community and business. Call 231-937-5420.
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Stanton Video Production
Lakeview Web Video
