Ferris State University-Big Rapids

Campus life at Ferris

Welcome to Ferris State University

Ferris State University, Big Rapids, Michigan

Welcome to Ferris State University is the theme of a series of videos we are producing for the Admissions Department.  Promoting the University is just like promoting any business, large or small.

Knowing your audience and knowing how your products and services meet the needs of your audience is key.  Analyze your business and call Duane to tell your story  231-937-5420.


Lets begin… What does your business offer?  The products?  The services?  A combination of both?

In today’s media driven, fast paced world it is best to create a series of short videos instead of one long one.  In our ‘Welcome to Ferris State University’ project we are producing three videos.  1) Welcome to Ferris, 2) Campus Life and 3) A Parents Perspective.

Welcome to Ferris State University-Big Rapids-Michigan

Breaking up your message in multiple videos is an ideal way to promote your business.

Breaking the message into three videos instead of one keeps the focus directed to the audience.  This provides you the opportunity to sell, introduce and ask for the sale.

In the next few posts we will share highlights from our Welcome to Ferris State University production shoot.

According to the Ferris website, “Some Ferris majors are offered at no other university in Michigan or the United States. More than 180 undergraduate and graduate majors include 2-year degrees that “ladder” into 4-year, Bachelor of Science and Bachelor of Arts degrees, eight master’s degrees and Doctorates of Education, Optometry and Pharmacy.”

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For all your video production needs contact Duane at 231-937-5420.


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