by dwvideo | Nov 11, 2014 | blog
Dr. Singh provides free patient education videos and testimonials to build patient loyalty .
What makes us loyal to certain brands and in healthcare what helps with patient loyalty? In today’s world of digital media and marketing we are looking for making it real.
In West Michigan  there is a Doctor that is using web site video to expand his message.  Dr. Harpreet Singh and the rest of  the team at Vital Checklist use video to tell and share their story.
In a recent article I read entitled ‘Patient Loyalty and the Social Media’ Effect, Verkamp, Jamie. The Journal of Medical Practice Management : MPM29.2 (Sep/Oct 2013):96-8.
This article was aimed at the healthcare market but it works in every business.  Here are their three tips: 1) Remember who bought dinner. Do we “thank” our patients (customers) after each interaction? Have your staff (sales people, employees) thank your patients (customers) for choosing you upon the close of each part of the office visit. 2) Like the song written by Stephen Stills of Crosby, Stills & Nash says ‘Love the one you’re with’. Taking a moment to truly focus on the person in front of us. Wow your patients (customers) by making eye contact. Look around the computer or look up from the chart and take a moment to see patients (customers) on their level. 3) Mi casa es su casa. “My house is your house.” Think about how we treat our “houseguests.” When we welcome new guests to our home, we open the door, introduce them to our family, give them a tour, and offer them refreshments.
As I read the article it was like taking the plays out of Dr. Singh’s playbook.  Over the past year we have produced over 90 videos that are used on his facebook page, Vital Checklist,  Dr. Singh and iCrush websites
Patient Loyalty, Customer loyalty are important factors in how and why we do business.
Contact Duane at DW Video 231-937-5420 to discuss how we can tell your story. Â Video Profiles, Customer Testimonials, New Product Introductions and more… we are here to help.
by dwvideo | Oct 31, 2014 | blog
Producer Director Duane is ready to tell your story.
Before the cameras are rolling a script and or outline is needed.
If you have a product or service… website video tells your story. Â Producing your story takes time to plan, arrange and make sure it stays in line with your brand and marketing message. Â Video Storytelling is an art form. Â This is your business, school, church or non-profit. Â Your message needs to speak to your audience. Â One way is with a quality script. Â Words and Visuals… these combined tell the story. Â Without the proper content the best visuals usually will not sell, market or train anyone.
In a recent video we produced for Benson Products for their Splash Count – the portable timer. Â We called on Kathy Murphy to write the script and owner Lynn Beneson do the on-camera work. Kathy also wrote the script for Larco Products VZ Hang Video and for Dr. Harpreet Singh’s iCrush5K video.
Website video tells your story, no matter what industry you are in. Â Website video is 24 – 7, can be shared on multiple web and social media sites.
Getting back to the script it is best to outline your project before you write it. Remember those last minute term papers? Â Look at making it real and creative for your market. Â A scriptwriter is important in telling your story.
Contact Duane at 231-937-5420 to tell your story. Â Thank you!
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by dwvideo | May 7, 2014 | blog
James Freed, Village of Lakeview manager offered this video testimonial about how the Lakeview web video works for them on social media, you tube, facebook and more.  Welcome to West Michigan in the heartland of Pure Michigan. There is a story about you, there is a story about your business.  You need to take control of that story.
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Video testimonials are key to educating customers on who you are and what you do.
It is important to go where you audience is. Â If that is social media and on your website – it is important that your message be structured to maximum reach. In the example of the Lakeview web video, our mission was to tell their story in a short 60-90 seconds.
In the case of the Lakeview web video they had a couple thousand hits in just a little over a week.
At DW Video we are here to tell your story… view some examples here. Â Get your message out today.
Mackinaw Community Video Wins 2013 DV Award
Hear what Mackinaw Chamber Director has to say about their award winning video.
by dwvideo | May 6, 2014 | blog
Downtown capturing video for ArtPrize.
DW Video provides Grand Rapids video production services for business, industry, medical, non profits and consumer services.
Every business, from non-profits, churches, schools to manufacturing, industrial and medical should use video on their website to build their brand and market their business. “Since 1984 it has been my pleasure to provide video production services to West Michigan and Grand Rapids markets”, comments owner Duane Weed. “We are a little out of the way but worth the drive to Howard City to handle all of Grand Rapids video production services.”
DW Video & Multimedia’s services include: Producer/Director, On-Location Video Capture, Video Editing Service, Web Video Production, DVD Production / Duplication, Website Design, Multi-Camera Production, Animation / Motion Graphics, Green Screen Production, Audio Production, Photography, Print and Design, Custom Web Apps and Programming, Search Engine Optimization.
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Magnetic Marine Products is a Grand Rapids based company that is growing. Â Their website uses video to help tell their story.
Everyone has a story to tell and we are telling it on Video, the web, DVD and TV. Â Promoting your business is what we do – we are here to help you and your business. Contact Us to learn more.
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We produce web applications that help your business run smoother. Â Check out what Northern Pines Taxidermy has to say about how DW Video has helped them.
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For Consumer Services there is no need to send your precious memories or projects to a box store or retail chain. At DW Video, we treat your memories like they are our own – ALL work is done in-house.  Film to DVD, Slides to DVD, Cassettes-Albums-Reel to Reel to Audio CD/Mp3,  all formats of Video to DVD.  Need 1 or 10,000 CD/DVD copies… we can do that as well.  Every project is unique and we will provide a free quote based on exactly what you have. Contact Duane today (231) 937-5420.
Check us out – learn more: Medical Videos, Testimonial Videos, Landscape Videos
