by dwvideo | Jan 26, 2016 | blog
Local Video Marketing for YouTube Videos help in getting your videos found in your community. Did you know YouTube Receives around 1 billion searches per day (second only to Google). YouTube receives over 65 million unique visitors every month with unique meaning new people, people that have not been there before! When you are setting up YouTube and your videos it is important to know your goal, avoid sales pitches and use local video marketing to increase your brand on every video you produce.
Local Video Marketing for your YouTube videos is the ideal media for Small & Local Business, and a perfect opportunity for Your Business to reach customers in your sales area.
At DW Video we serve all of Michigan with our main area covering Grand Rapids, Rockford, Cedar Springs, Sparta, Howard City, Lakeview, Carson City, Muskegon, Kent City, Greenville, Big Rapids, Newaygo and Fremont. Grow your West Michigan Business with local video marketing applied to your YouTube Videos.
The importance of local video marketing is a series of videos that keep going and going… just like the energizer bunny. Multiple videos gear toward your customer to help them, train them, sell to them, show them how to use your products and services.
Since 1984 Duane Weed has been the owner and producer at DW Video & Multimedia, LLC. Duane is also the host of Buy Local Michigan. A video blog promoting Michigan businesses, communities and people.
by dwvideo | Nov 7, 2014 | blog
Preserve videotape memories by transferring-to DVD.
Preserve videotape memories by transferring to DVD and making copies to share with family and friends.
Preserve videotape memories by transferring to DVD is an ideal way to share those memories with family and friends. What a great birthday, anniversary and Christmas gift. This is one gift you can not find in a store. Heck, it is right there in your closet, under the TV or stored in a box somewhere.
At DW Video we can get up to 2 hours onto a DVD.
Unlike some box stores we can combine multiple tapes onto one DVD. The key is as long as the time does not exceed two hours in length. We know people do not always fill up the videotape. For example, one time I had a lady bring in well over one hundred videotapes – VHS, VHS-C and Mini-DV. There was anywhere from 2 minutes to 4 hours on each tape. NOTE: Four hours meant it was not recorded in the 2-hour mode. These had to be put on two separate DVDs. Remember, only two hours per DVD. Back to the story…. She had every tape numbered in the order she wanted. Each tape was put on as to maximize the two hour DVD. Meaning some tapes had three, four sometimes up to six tapes on one DVD. The first two tapes are at $25.00. The base price for our Video to DVD Transfer. Then $5 per additional tape. The project of over 100 DVD’s made 30-40 DVD’s.
Preserve videotape memories by transferring to DVD with our in-house transfer service. We can transfer the following videotape formats to DVD: Betacam, BetaCamSP, VHS (NTSC, PAL, or SECAM), SVHS, VHS-C, 8mm, Hi-8, Digital8, miniDV, DVCam, 3/4″ (U-Matic). DW Video can also tape your files from your newer video cameras and make DVD’s for you. Do you have home videos, corporate videos, wedding videos, training videos, sports highlights, dance recitals and more.
All video formats transferred to DVD… Even BetacamSP.
Making a DVD menu to easily find your videos.
Contact Duane today for all your video and multimedia needs. 231-937-5420. At DW Video and Multimedia we service Michigan with a highlight on Big Rapids, Greenville, Rockford, Fremont, Newaygo, Grant, Cedar Springs, Howard City, Lakeview, Edmore, Stanton, Reed City… basically all of west central Michigan.
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by dwvideo | Oct 23, 2014 | blog
I am here to tell your communities story. Duane
DW Video. Call 231-937-5420.
Promote your community with video as in DISCOVER HOWARD CITY MICHIGAN. The video begins with: Great for your shopping, dining and recreational needs. 30 minutes north of Grand Rapids in Montcalm County…we welcome you to our community. Come visit us today! Just 2 miles east of US 131 at Exit 118. This short presentation promotes your community with video. Below will be other examples.
According to the howardcity.org website’s vision statement, “The Village of Howard City is committed to being an attractive, environmentally conscious community, that is progressive, responsive, and hospitable. Share this vision on video and then share with others.
Promote your community: Identify your audience – this seems obvious but if you dpo not know your audience how can you promote to them?
Promote your community: What makes your community unique. Why should people move and do business in your community? The key is to make it visual.
Promote your community: With so many social media channels out there find a couple that that you think make sense for your community. Use social media to engage your audience. One way to do that is use video to tell your story. Use Blogging to feed to google beast. Friend and follow reporters. Never know when they might pick up your story.
Promote your community: Is your website Google friendly? Feed your website with fresh content. One of the best ways to do this is to have a blog. Use video within your blog posts to keep audiences engaged. Videos on all the aspects of your community placed on pages on your website that support those aspects.
Promote your community with video: Discover Howard City
[youtube_sc url=”http://youtu.be/ci3a28wpn28″ title=”Discover%20Howard%20City%20Michigan” rel=”0″]
Promote your community with video: Welcome to Stanton
[youtube_sc url=”http://youtu.be/Ns94sI6053Y” title=”Welcome%20to%20Stanton%20Michigan” rel=”0″]
Promote your community with video: Village of Lakeview
[youtube_sc url=”http://youtu.be/cJrQ6fDtsMY” title=”Lakeview%20Michigan” rel=”0″]
Contact Duane to see how video can help promote you and your community and business. Call 231-937-5420.
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by dwvideo | Oct 16, 2014 | blog
Grand Rapids Inventors share their experience with GRIN.
Members come from all over West Michigan.
Attention Grand Rapids Inventors, we welcome you to join us as you begin to take a journey from idea to market. GRIN, as many in the Grand Rapids Inventors Network call it is a growing group of individuals that have invented something and now need help with manufacturing, obtaining a patent, getting funding, marketing, Amazon and more.
As the name states it is more than just Grand Rapids Inventors. Coming from Big Rapids, Howard City, Rockford, Grand Haven and Muskegon are just a few of the communities GRIN members come from.
I first got involved with GRIN through current President Joe Finkler when I did a couple small projects for his ‘As Seen On TV’ business. He had heard about me through GRIN member Connie and Bill Larson from Larco Products. We (DW Video and Joe) began looking at how to market GRIN. Two videos were produced though having members of the board tell the story of the Grand Rapids Inventors Network. Here is one of those videos.
WELCOME TO GRIN
[youtube_sc url=”http://youtu.be/qATQUUD-fNU” title=”Grand%20Rapids%20Inventors” rel=”0″]
Grand Rapids Inventors Network is a resource to all who have an idea.
Members share insight that go beyond a scripted production. Keep it real.
Anyone who knows me, knows I like to keep it real. With social media being a big part of the American public’s routine. People want to connect with others. That is the basis of our Buy Local Video Profiles.
We are now marketing GRIN through video testimonials from their members. At a recent GRIN meeting the process was started – six members shared their story on how GRIN has help them on their inventors journey. It continues to amaze me the golden nuggets that we get with interviewing members of business and their customers. Soundbites that are just plain awesome and work to really promote a business, organization, school etc. We will get a few more and then go into production to produce more videos for YouTube, Social Media and the Grand Rapids Inventors Network website.
GRIN encourages members and provides resources.
No matter what phase of the invention process you are at… GRIN can help.
To all the Grand Rapids Inventors out there – Come attend a meeting (the first one is free) and find out how they can help you with both your invention idea and with the steps to success as an inventor. This is a journey and you are not alone. Why spend thousands of dollars trying to do it yourself. Reach out to the many mentors that are at every GRIN meeting. You will be glad you did.
For more information on GRIN visit their website for directions and times.
DW Video is standing by to tell your story. Contact Duane at 231-937-5420.
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by dwvideo | Jun 19, 2014 | blog
When I began writing a blog my goal was WordPress Blogging for SEO. Using the blog for a couple reasons. One to share how media works by sharing what we have done for others. Second, to help with my Search Engine Optimization (SEO). Blogging is about content. I noticed when using my WordPress SEO by Yost, one of the analysis items was to write a 300 word blog. If not this is what I would get: “There are 65 words contained in the body copy. This is far too low and should be increased.”
I then went out to find out why. Came across a blog from Risdall, “Ideal content length is a reoccurring debate in the online marketing community, but it turns out that Google does not have a minimum word count for indexing. A 299-word blog post can do as well as a 301-word post. Even 150 words suffice in some cases.” You see it is all about content and how you use it.”
According to Google, ““One of the most important steps in improving your site’s ranking in Google search results is to ensure that it contains plenty of rich information that includes relevant keywords, used appropriately, that indicate the subject matter of your content.”
WordPress Blogging for SEO should be part of your ‘do it yourself’ marketing plan. The more you blog, the more new content helps your site. How often should you blog? From my research I found arguments of daily or multiple times a day, to a few times a week. Successful bloggers are doing it both way.
Regular posting on your blog puts you and your brand in front of people. Infrequent posting can lead to readers feeling disconnected, and to even forget who you are completely. Look at what will help your customers and then provide them the information they need. Misconceptions for blogging.
Contact Duane at 231-937-5420 to get started on producing your website. Since 1984 we have been serving West Michigan communities of Grand Rapids, Big Rapids, Reed City, Newaygo, Grant, Cedar Springs, Rockford, Howard City, Mt. Pleasant, Midland, Greenville and more.