Keeping Kids Safe

Keeping Kids Safe

Keeping Kids Safe online is a film retelling the fable of “The Wolf in Sheep’s Clothing.” The animation teaches children that people online may not be who they seem. Funded by a Merit Grant from The Ferris Foundation, the project is intended to instill behaviors in children that will help prevent them from becoming victims of cyber predators. Students in Assistant Professor of Social Work Elizabeth Post’s class wrote the film’s script. Members of the Alpha Psi Omega Theater Honor Society provided voiceovers. A team from the Music and Entertainment Business program, led by Assistant Professor Paul Kwant, is providing the film’s musical score, and Sports Entertainment Hospitality Management Adjunct Instructor and university Coalition Against Slavery co-chair Karen Kiio provided operational assistance. The video animation was produced by Ferris State University 1983 alum Duane Weed from DW Video in Howard City.   SOURCE:

Keeping Kids Safe online

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(Left to right) Actresses Voca Ford and April Wilson, music supervisor Paul Kwant, project leader Hira Herrington, scriptwriter Alicia Drumm, actor Colin Assink, recording engineer Frank Krywicki Animator-DW Video & Multimedia, producer and director Duane Weed of DW Video & Multimedia and actress Lilia Herdegen are working to produce a video to inform elementary school students about the dangers of cyber predators and gathered for voiceover recording at Ferris’ Music and Entertainment Business Studio.


Cyber Safe Film: Keeping Kids Safe on the Internet

Funded by The Ferris Foundation

Based on Aesop’s fable The Wolf in Sheep’s Clothing

Produced and Directed

DW Video and Multimedia


Frank Krywicki

Executive Producer and Project Coordinator

Hira Herrington, PhD, College of Business


Colin Assink

Voca Ford

Lilia Herdegen

April Wilson


Kathryn Meidt

Professor in Charge of Script

Elizabeth Post, MSW, College of Arts and Sciences


Alicia Drumm

Megan Monroe

Sarah Nestell

Haley Kihn

Music and Sound Supervisor

Paul Kwant, MS, College of Business

Recording Engineer

Steven Schaefer

Music Consultant

Katlin Merby


Patty Terryn

Special thanks to Ferris State University’s Coalition Against Slavery


Karyn Kiio, MS, College of Business

Elizabeth Post, MSW, College of Arts and Sciences

Website video builds brand identity

website video builds brand identity Vital Checklist

Dr. Singh uses video to build his brand identity on multiple websites.

 Website video builds brand identity on your site keeping eyes on your site longer.  Ideal to use same video on multiple sites, You Tube and social media sites and even on network and cable TV.

Use video to engage the customer, drive traffic to your site from your blog posts, articles, and your social media channels – all enhanced with videos. This is an effective way to build brand awareness and by doing this your video can be easily shared.

website video builds brand identity healthcare

Website video builds brand identity in the healthcare field.

Website video builds brand identity, but in order to do so you need to plan and define your objectives from the beginning.  Knowing your audience will help determine the best style of video to use.  The video can be: Animation, talking heads, interview style, video profile, product demos, behind-the-scenes videos, presentations and the list goes on. Keep your video in line with your audience.

Dr. Harpreet Singh, Founder and CEO of Vital Checklist uses website video to build his brand identity on a series of websites.  Video on websites, You Tube and social media sites. After producing nearly ninety videos for Dr Singh his mission is patient education within his websites: Vital Checklist, and

In our next blog post we will look at some more website video builds brand identity tips.

For all your video production needs contact Duane at 231-937-5420.

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Big Rapids-Rockford-Greenville-West Michigan Motion Graphics

DW Video provides Big Rapids-Rockford-Greenville-West Michigan Motion Graphics Production.  Motion Graphics allow you to tell a story in a more compelling manner.  What do you do when you have no video for an upcoming event – check out what Creative Team member Frank Krywicki did on a project.


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Motion graphics focuses on helping your businesses communicate your unique product and or services.    They are ideal for new product introductions, explainer videos and even video opens with your logo.  You can find motion graphics in web videos, television commercials and event videos.   They have become part of what today’s audience are used to seeing.

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michigan motion graphics

Motion Graphics add impact to any video


Motion graphics are graphics that use digital video and/or animation technology to create the illusion of motion or a transforming appearance.

Does your next video/website need that something extra? If so you have come to the right place. From a basic Logo motion graphic to complex workings of a machine we can do it all.

At DW Video and Multimedia, we can completely customize motion graphics to fit your video needs.

DW Video provides Big Rapids-Rockford-Greenville-West Michigan Motion Graphics Production.  Use motion graphics to draw the viewer into your video.  (231) 937-5420



DW Video production procedure

DW Video Production Procedure for all projects are very similar.

Here are some basic guidelines to the production flow of a project.

  • Outline for project. What is the goal of the video? Who is the audience? How is the video/DVD going to be distributed? Any manuals, tech sheets, promotional materials should be given at this time.
  • Script Research: In the case where one of DWVM’s scriptwriters writes the script we first start with a conference call or meeting with all parties involved. Other times when we use the Buy Local Video Profile style we discuss questions to ask employees, specialist and customers.  Develop a plan to tell your story.
  • If we go with a written scritp it needs to be written to an 8th grade level. The key to a good video is the script. It needs to be written in a conversational tone. The “Keep It Simple” principle really holds true here. You write to enforce the video and to train, educate and inform the viewer, not to bore them.
  • Review Process: Before any on-location video capture (videotaping) can begin the script needs to be approved. The script is our blueprint on how the video is going to be produced. It includes what video; graphics, animation and any other items are needed to complete the video. Please take time during this stage. It can save money during the actual production. Upon written approval of the script we are ready to move forward.
  • On-location Video Capture is the actual videotaping of each and every scene needed to match the narration or interview segment.
  • Graphics & Animation: these are being done while the on-location videotaping is happening so there is time to review and make changes if necessary.
  • Narration: The voice talent is recorded before the editing process begins.  Unless we are using interviews to tell your story. 
  • Editing: this is where it all comes together. The visuals are edited to the narration making sure every scene is properly timed out. Graphics, animations etc. are added at this time as well. Once the video is edited we will post the program on-line for review. 
  • Upon approval of edited video it is time to Design, Encode and Author the DVD and/or encode the video for use on-line.  A popular place to host your videos is YouTube.  Heck, did I even need to say that?  Vimeo works as well.
  • Artwork for DVD is designed and sent for approval.
  • Upon approval of DVD and artwork it is time to make copies.
  • Deliver Product / Upload video.

dw-video-multimediaEvery project we produce is unique, DW Video production procedure is a guideline, not rules.  Contact Duane today to discuss your next project.  We are here to help and look forward to meeting you.

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